The Sustainable Coffee Challenge is a movement that works to make coffee the world's first sustainable agricultural product. To this end, we seek and promote industry-wide solutions that have a positive impact on all facets of the sector, from the farm to the consumer. The sustainable coffee challenge will also provide environmental benefits, including the conservation of vital forests that help combat climate change by storing carbon dioxide from the atmosphere and protecting freshwater resources. To address this problem, the Sustainable Coffee Challenge was created “to make coffee the world's first sustainable agricultural product”.Coffee Sustainability Insights summarizes the profile in an easy-to-understand one-page document aimed at retailers and brand sales teams.
The Sustainability Consortium (TSC) is proud to be a member of the Sustainable Coffee Challenge, which is led by one of TSC's main partners, Conservation International. The objective of the Challenge is for participating organizations to make commitments related to sustainability, with the vision of making coffee a completely sustainable crop. The sustainability profile of the coffee category (CSP) identifies environmental and social hotspots and opportunities for improvement throughout the chain of coffee supply. As demand increases (consumers drink 600 billion cups of coffee each year), rising temperatures, drought and changes in weather patterns are affecting coffee production.
The Sustainable Coffee Challenge calls, unites and urges the coffee sector and conservation partners from across the industry to promote the actions and investments necessary to make coffee the world's first sustainable agricultural product. Starbucks has a long-standing commitment to improving the sustainability and longevity of coffee production, specifically prioritizing making coffee the world's first sustainable product. The longevity of the coffee industry is directly related to the social, economic, and environmental conditions of coffee communities around the world, and Starbucks is committed to sourcing all of its coffee in the most ethical and beneficial way possible. for the planet.
The Sustainable Coffee Challenge will bring together industry and conservation partners to develop a common framework for sustainability in the coffee sector. Conservation International, in partnership with Starbucks and other industry leaders, announced a call to action to make coffee the world's first sustainably sourced agricultural product. As a founding member of the Sustainable Coffee Challenge, Starbucks has been an industry leader in the help.
