Since its inception in 1850, Folgers has been a household name in the coffee industry. Founded by JA Folgers, the company has been perfecting its coffee for over 170 years, creating a bold, smooth and striking flavor that is loved by many. With the rise of instant coffee after World War II, Folgers launched its first instant coffee in 1953. Unfortunately, it did not live up to customer expectations and was later discontinued. In 1958, the company released a new and improved version of Instant Folgers that was met with tremendous success. Today, Folgers is still a popular brand in the United States and many people have been drinking it all their lives.
Recently, Folgers released a new product called Folgers 1850 TrailBlazer, a medium dark roast coffee available in K-cup pods. This product is a return to the company's roots as it uses 100% Arabica coffee beans that are fire-roasted and ground using traditional techniques to create the signature Folgers flavor. The brand's slogan, “The best part of waking up is Folgers in your cup”, has become an iconic phrase for many American families. In an interesting marketing campaign, Folgers secretly replaced regular coffee with Folgers Crystals for unsuspecting coffee drinkers. This campaign was met with mixed reactions as some people were not happy with the change.
Now, Folgers is introducing a new and higher-quality coffee called 1850. This has caused some confusion as there are so many coffees to choose from. So, is Folgers 1850 coffee discontinued? The answer is no. Despite the confusion surrounding this new product, it is still available for purchase and can be found in stores or online. With 58 active results offering ways to save money on this product, it is definitely worth trying out if you are looking for a more premium cup of coffee.